The more things change…
- Apr 24
- 1 min read
The past five years have been marked by uncertainty: the COVID-19 pandemic, war in Ukraine, the Oct. 7 attacks, multiple wars with Iran. We have spent this time navigating the peaks and valleys and guiding our partner organizations to strategies and approaches that will achieve success in a tumultuous world. I salute our colleagues in Israel for their resilience and determination, staying focused on making a difference and remaining engaged between sirens and red alerts.
Living in the philanthropy world, I keep a close eye on the landscape and direction of major giving, the lifeblood of successful nonprofits. We hear so often that giving is undergoing profound transformation, shaped by economic pressures, generational shifts, technological innovation and evolving donor expectations. Giving remains strong, yet strategies, structures and motivations behind major giving are changing. A knowledge of emerging trends along with proven “best practices” is essential for nonprofit leaders seeking to advance growth-oriented, high-impact fundraising programs going forward.
